Following the successful first edition that attracted over 8,000 professional visitors (30%of whom from overseas), we are looking forward to the return of space&interiors (April 4-8, 2017). Taking place concurrently with Milan Design Week, space&interiors is entirely focused on architectural finishes and is the only event linked with the Salone del Mobile.Milano.
The Mall Porta Nuova, in the heart of Milan’s Brera Design District, is the venue of this visually stunning showcase for top-notch doors, handles, paint and decorating supplies, windows, wall coverings, finishes and interior architecture.
The experience of attending space&interiors is unique. Upon entering the display space, visitors will experience the entire show floor as a narrative that winds its way through different areas. A striking esplanade takes the visitor through three different yet seamlessly integrated areas: a purely commercial trade show with products on display in stands set up in accordance with a distinctive exhibition design look, a dynamic yet welcoming space to accommodate private business meetings, and a more immersive area housing a dynamic installation disclosing the characteristics and qualities of individual products.
This year, the ‘Absolute Lightness’ exhibit, created by Migliore+Servetto Architects will show how different manufacturers embed the concept of weightlessness into their products and solutions. Lightness has always been the cornerstone of architecture, insofar as it is a wellspring for sustainability, interactions with other materials, and light itself…….
The exhibit is driven by a narrative on three separate levels. One occupying the wide central promenade, where long white tables invite visitors to explore contents and products also via an interactive App designed specifically for this rare journey of discovery.
Behind reflective surfaces expanding the space and giving rise to entirely new dimensions, an intermediate level offers a more visual narrative with an array of quotes, specific pictures of products, and illustrations.
Furthermore, an exhibit entitled “La Luce del Marmo”, promoted by IMM, will focus on design as it ties in with the three themes running through the event: Carrara marble, lightness and light, as a means of imparting value to matter and form.
This year’s edition will feature some of the top names in architectural finishes today including: 2TEC2, Abet Laminati Spa, Arte, Barusse - Doors Made in Italy, Bianchi Lecco Srl, Jansen, Italia for Contract, Effebiquattro Milano, Lu-Bek Srl, Oikos Architetture D’Ingresso, Okey Srl, Oli Srl, Omexco, Renolit, Salice Paolo Srl, Vighi Security Doors Spa, Legnoform Srl and Fewood.
Watch this space in the upcoming months for more information on the presentation of these exhibitors!
Today is the start of the Stockholm Furniture & Light Fair! Running February 7-11, it is the world’s largest meeting place for Scandinavian design. Cecilia Nyberg, Project Area Manager of the fair, tells us a bit more about the event and what to watch out for in 2017.
Archello: Could you tell us a bit about the Stockholm Furniture & Light Fair, in particular, its aims/goals as a design platform? Cecilia Nyberg: We want to and maintain and develop it further as the largest and most important meeting place for Scandinavian design. We want to be a platform where we raise important questions for the industry as for example sustainability. We also aim to be Scandinavia´s display window of design and architecture abroad. We will continue to work for to develop the whole city of Stockholm as a design arena, with further development of Stockholm Design Week.
Archello: What in your opinion makes Scandinavian design unique? CN: Scandinavian design is the world´s leader in sustainability and circular economy. There is often focus on the function and a there is often a well thought through idea behind the products with awareness of the circular economy, regarding materials, transports, production process and so on.
Archello: Which designers and projects are you most excited about this year and why? CN: We are excited about our own exhibitions – for example we have invited the Spanish artist and designer Jaime Hayon to make an installation, Swedish Note Design Studio has created The Design Bar, which is a cross between an exhibition and a top-class restaurant.
And about our Trend Exhibition 2017/18, which has been created by stylist Lotta Agaton. It is always very interesting to see the young designers in Greenhouse, our hall for young promising designers.
Archello: What do you expect to see more of in 2017 in terms of design trends out of Scandinavia?
We think that we will see even more of companies and designers working with sustainability and circular economy, taking responsibility in the production process, the use of materials, innovations and so on. We also think there will more collaborations between Swedish designers and foreign companies and vice versa.
Celebrating the thriving Canadian design industry, the seventh edition of The Toronto Design Offsite Festival (TO DO) is taking place this week (January 16-22, 2017). Creative Director Deborah Wang tells Archello how this event came about, where it’s headed and gives us insight into some of the highlights.
Archello: Could you briefly describe the Toronto Design Offsite Festival and its goals/objectives as a platform?
DW: The Toronto Design Offsite Festival (TO DO) is Canada’s largest cultural celebration of design with over 100 exhibitions and events forming Toronto’s design week, January 16-22, 2017.
Our mission is to advance design and culture in Canada. For us, building a strong and vibrant design culture involves design and designers from outside Canada too. We also want to bridge the gap between design and community, i.e. connecting designers with the public, and vice versa. Our platform provides opportunities for designers to exhibit and talk about their work and research, for people to meet each other and build new relationships, and a welcoming space to test out new ideas, and get involved.
Archello: Are there any designs or designers that stand out to you this year?
DW: With hundreds of designs and designers, this is a difficult question to answer! One of our signature exhibitions ‘Compact Living’ stands out in that it showcases 11 new prototypes forcontemporary compact living, which is an important topic right now.
We are also excited to have Jamer Hunt, from the Parsons School of Design, give the keynote talk at our symposium on design and the pursuit of well-being. He is joined by 11 other speakers addressing well-being from social, medical, design and innovation perspectives.
In terms of getting a taste of design from many cities, our ‘Outside the Box’ exhibition is always a treat. This year we have boxes from 11 cities across Canada and the U.S., representing local design from Vancouver, Los Angeles, New York, and Montreal, to name a few.
Archello: In what direction would you like to see TODO move in the future?
DW: TO DO has grown bigger than we ever could have imagined when we start the festival 7 years ago. It’s become an important platform for showcasing and talking about design. Additionally, through our own curated exhibitions and events, we’ve have provided exhibition and speaking opportunities to many artists, designers and researchers. We want to continue this programming, and build new programs with like-minded partners. Our annual Festival Week will continue to be a key part of what we do, but you may see us popping us in other places too.
You can gain a comprehensive oversight with detailed information about all of the events on this week in Toronto here.
Founded in 1951, this fair is a showcase of the latest innovations in interior design and lighting for both homes and public spaces. Held concurrently with Stockholm Design Week and the Stockholm Design Talks series, the fair not only showcases today’s top names and designers from Scandinavia and around the world, but also offers an opportunity to explore the works of smaller brands and emerging designers you wouldn’t get the chance to discover at other large shows. Explore below a preview of what the upcoming edition of the Stockholm Furniture & Light Fair 2017 holds in store.
This year’s event will feature more than 700 direct exhibitors, 1,200 brands and 70,000 square meters of exhibition area, making it the world’s largest venue of Scandinavian design and the most prominent entry platform for the Nordic market. You can see the updated exhibitor list here. Alongside this, the Stockholm Furniture & Light Fair also offers a unique programme of exhibitions and seminars. This includes most notably the celebration of a Guest of Honour, the Trend Exhibition, both the Greenhouse and ESTABLISHED Exhibitions, as well as this year’s Design Bar, which is evocatively named ‘On Everybody’s Lips.’
Guest of Honour 2017 - Each year, the Stockholm Furniture & Light Fair invites a highly acclaimed international designer or design studio to create a lounge in Stockholmsmässan’s entrance hall. This year, the assignment has been awarded to Spanish designer Jaime Hayón, who have received international acclaim for their playful and colourful furniture, design and architecture.
Trend Exhibition 2017 – This is an exhibition we are particularly looking forward to with the intriguing theme of ‘Contrasts’. This year’s edition was created by stylist Lotta Agaton and the exhibition offers contrasts in materials and furniture as well as other surprising combinations. ‘Contrasts! That was the first thing to pop into my mind when I received the assignment. Contrasts in materials – shiny vs. matte, expensive vs. inexpensive – and even contrasts in furniture. I want to offer unexpected combinations. I will also work on creating a ‘room’ atmosphere, a cozy feeling, in the exhibition’s spaces. It should almost feel like you are visiting someone’s home even though it is a public space,’ says Lotta Agaton.
Greenhouse – An inspiring opportunity to gain insight into today’s emerging design talent, Greenhouse offers a platform for new and unknown designers from all over the world. In 2016, Greenhouse welcomed an impressive 32 independent designers and 31 design schools. This year promises even more emerging talent with an exhibition conceived by Stockholm-based Form Us With Love.
ESTABLISHED -Alongside Greenhouse, comes the second edition of ESTABLISHED, a specific area for designers and design studios with a proven track record. The unique aim here is to promote diversity in the industry and encourage designers’ own small-scale production lines.
Design Bar “On Everybody’s Lips” - Need to relax and indulge? A cross between an exhibition and a world-class restaurant, the assignment to create the Design Bar at the Stockholm Furniture & Light Fair this year has been awarded Note Design Studio, in cooperation with Isabella Morrone, Head Chef at ‘Mother’ in Stockholm. The studio explains that their goal is to create a space that feels warm, visual and attractive to everyone by creating what they describe as a temperate zone at the fair. The colour scheme will range from light pink to deep burgundy and the concept will be open to different design elements and offer varying spatiality.
The name of this Design Bar is Sulla bocca di tutti – meaning ‘on everyone’s lips.’ We understand this will be reflected not only in the warm design, but also in Chef Morrone’s menu, which will feature unexpected combinations from both Italian and Swedish kitchens. And of course taking place concurrently with the fair are Stockholm Design Talks 2017 and Stockholm Design Week.
Stockholm Design Talks 2017 - For the fourth consecutive year, Stockholm Furniture & Light Fair is arranging Stockholm Design Talks, the fair’s own forum for knowledge and discussions within the area of design, which will highlight hot topics and projects that are happening now.
Stockholm Design Week 2017 - Launched in 2002, Stockholm Design Week is a landmark event for the Scandinavian design industry but also for all lovers of design. The event draws a global elite in design and architecture to see the latest in furniture and lighting. The Week features numerous showroom, open houses cocktail and dinner parties, as well as ‘after fair’ meetings and top talent coming out of design schools. It is also a great opportunity to take in the city of Stockholm itself, with the official guide of Stockholm Design Week, suggesting the bests shopping, restaurants and bars. In short, a great opportunity to emerge yourself in the world of Scandinavian design and the local culture of this dynamic Nordic metropolis. You can check out the calendar of events during Stockholm Design Week from February 6-12 at www.stockholmdesignweek.com.
The first edition of Salone del Mobile.Milano Shanghai, a showcase for Made in Italy products and the Italian way of living, took place November 19-21. Far exceeding expectation, 20,750 visitors came to this exciting new event over a three day period. Visitors were offered a unique insight into emerging trends for 2017 in the design industry – both in terms of economics and with respect to iconic Italian style.
China is now the eighth largest destination country for Italian furnishings and products (Source: FederlegnoArredo Study Centre) and as a country increasingly drawn to high-quality products, this event offered a groundbreaking opportunity to economically and culturally bolster trade between the two countries and set the stage for a fertile dialogue around the issues of excellence and manufacturing quality.
Design Trends for 2017
At its core, the Salone brought to the Shanghai Exhibition Center (SEC) the best of Made in Italy interior design and furniture with a showcase of 56 luxury Italian furnishing brands. Characterised by a cosmopolitan elegance that is minimal and luxurious at the same time, these latest products and collections seemed as if they were tailor-made for this Salone in China and gave us a preview of what is to come from the design world in 2017. A comprehensive look at these latest designs can be found here. Exhibitors featured include Annibale Colombo, Arketipo. Artemide, B&B Italia, Calligaris, Cattelan Italia SpA, Cornelio Cappellni, edra, Fantoni, Flexform, Flou, Foscarini, Lema SpA, Living Divani, Minotti, Molteni&C, Natuzzi, Oluce, Porada, Porro, RIVA Industria Mobili, Visionnaire, Zanaboni and many more.
Life in the Beautiful Country:
In addition to the latest furniture and interior design, this was an exhibition full of content, images and Italian lifestyle values. A 360-degree video presentation called Panorama brought to life almost all aspects of the beautiful country, including fashion, food and beverage, hospitality, automobiles and even sport. With the help of drones and immersive media technology, Panorama 360 allowed visitors to virtually enter the Roman Coliseum and visit a collection of master Italian artists such as Raffaelo, Leonardo da Vinci, Giotta and Botticelli. And beyond works of arts, one could also experience high fashion runway shows and luxury auto racing, not to mention a taste of Italy’s refined cooking and exceptional winery culture.
Take a Master Class:
Further fostering cross-cultural ideas and exchange, Master Classes devoted to key topics and issues in architecture and design were another success aspect of this show. Leading representatives from the Italian design world included Fabio Novembre, Marco Romanelli, Tiziano Vudafieri and Massimo Iosa Ghini. The Master Classes also marked another step in the partnership between the Sole 24 Ore Group and the China Economic Daily Group, with a focus on the ability of design to combine innovation and sustainability. The speakers discussed from various angles success stories that exemplify the delivery of these two characteristics of Italian and Chinese design.
Emerging Talent: SaloneSatellite Shanghai:
But perhaps nothing points the way forward more than young and emerging designers. Making its debut in China was SaloneSatellite Shanghai, a launching pad for the creativity of young designers. This leading event focuses entirely on young designs, offering a platform for interface between entrepreneurs, talent scouts and promising young talents.
Winners this year included Fang Gao, who took first prize for the sideboard ‘In-between dimensions.’ Inspired by the light filtered from trees in the woods, this work is an elegant game of light, shadow and grid. Meanwhile, Weiwei Wu took second place with ‘Line series: shelf,’ a bookshelf in which the absence of vertical supports transforms it into a sculptural piece. And third prize went to Anqi Tang for the small tea table ‘Softwood,’ which features 6 blocks of different forms and functions with a waterproof and non-toxic surface.
These three winners, from the 41 young designers who participated from all parts of China, are invited to participate in the upcoming SaloneSatellite Milano, held from 4-9 April 2017 in Milan.
Between November 19-21, internationally renowned Salone del Mobile.Milano will be bringing the iconic value and meaning of ‘Made In Italy’ to China with the first edition of the Salone del Mobile.Milano Shanghai.
Taking place at the Shanghai Exhibition Center (SEC), 55 luxury Italian furnishing brands will be showcased, along with an equal selection of Italian lifestyle brands ranging from the sectors of fashion and automotive to food and beverage. Forging dynamic new global business connections and signalling the way forward in terms of design trends for 2017, this event promises total immersion in the design culture of the ‘Beautiful Country’, loved and pursued around the world for its luxury, craftsmanship, innovation and style.
About Salone del Mobile Milano and the ‘Made in Italy’ : From Cellini to Leonardo, from Raphael to Bernini, from the Renaissance workshops to the best Italian firms: Italy is a talented country, with a passion for “know how”, driven by constant research in manufacturing quality and creative passion in the design and manufacturing of its products. Bringing the ‘Made in Italy’ brand to the world for over 50 years, the Salone del Mobile Milano event was first launched in 1961 by a small group of furniture makers, representative of the Federlegno trade organisation (now FederlegnoArredo), and organised for the promotion of exports of Italian furniture and fittings.
The fair took off very quickly during its first four years, not only in terms of visitor numbers and participation from Italian and foreign operators, but also in terms of establishing itself a a driving force and showcase for the sector. The numbers since continue to impress with the Salone growing from 328 exhibitors occupying 11,860 square meters in 1961 to 2,720 exhibitors covering 210,5550 square meters 50 years later in 2011.
Defying global economic trends, the Salone has continued to expand at a dizzying pace. The internationalisation process that first took the Milan Salone to New York and Moscow in 2005 with the iSaloni WorldWide now takes us to 2016 to Shanghai.
“The continued double-digit growth of our exports, recorded in recent years, confirms the Italy first partner in furnishing system for China,” said Michele Scannavini, President of the Italian Trade Agency. ”The continued push for innovation, excellence, quality and design of our products, combined with the massive urbanization and the growth of the purchasing power of the Chinese middle class, they offer great market spaces and numerous opportunities for our companies. Basically, it is a synergistic, coordinated and influential promotion. The effort to bring the Salone del Mobile for the first time in Shanghai goes in this right direction.”
What Will You See? 55 of today’s top luxury furnishing brands will be unveiling their latest designs. These will be showcased on Archello in October in a feature collection along with our report about the trends emerging from this industry leading and trend setting event. Exhibitors will include Ceccotti Collezioni srl, Citco srl, B&B Italia SpA, Cornelio Cappellini srl, Living Divani srl, Minotti SpA, Rugiano Interiors Decoration srl, Svad Dondi SpA and Zanaboni Salotti Classici snc di Zanaboni Vittorio & C.to briefly name just a few (A full is included below).
These luxury brands will be exhibited in a space providing visitors with a unique experience thanks to a preparation project created and specifically tailored for the SEC by Arch. Alessando Colombo (Studio Cerri & Associati). At the heart of the exhibition space, there will be an “Italian Square” serving as a place to meet, exchange ideas, interact and relax, while enjoying the exquisite products displayed.
In addition there will a number of inspiring events included Master Classes, the consolidated event of the Salone del Mobile.Milano Shanghai, which takes abroad the voice of Italian architects of international fame. This year will feature Stefano Boeri, winner of the International Highrise Award for Vertical Forest of Milan awarded as “the most beautiful and innovative skyscraper of the world,” along with Fabio Novembre, an architect and designer who has reached acclaim with a series of designs for restaurants, clubs and shops both in Italy and abroad with creative and uniquely designed furniture. Marco Romanelli, architect and designer in the field of interior architecture will offer an intense critical reflection on the themes of living and design and also in attendance be Tiziano Vudafiera, a student of Aldo Rossi who operates between Milan and Shanghai, who is noted for works ranging from architecture to interior design of private and public spaces to product design.
Another meeting space will be dedicated to the SaloneSatellite, the first event to pay special attention to young designers and now a meeting place for excellence among entrepreneurs-talent scout and the most promising young designers. Its creation – in 1998 – was an act of faith in the creative potentials of the young people under 35. After the iSaloni WorldWide di Mosca, this event now will now debut in China, with its first edition involving the most prestigious design schools of the country.
There will be plenty to see and much inspiration provided by this leading global event and we are excited be bring you more in the coming months!
Full Exhibitor List:
Angelo Cappellini & C. srl, Annibale Colombo srl, Arketipo srl, Artemide SpA, Asnaghi Interiors SpA, B&B Italia SpA, Baldi srl, Barovier & Toso Vetrerie Artistiche Riunite srl, Baxter srl, Calligaris SpA, Cattelan Italia SpA, Ceccotti Collezioni srl, Citco srl, Cornelio Cappellini srl, Dada SpA, Edra SpA, Elledue Arredamenti srl, Fantoni SpA, Fendi Casa (Club House Italia SpA), Flexform SpA, Flou SpA, Foscarini SpA, Gianfranco Ferrè Home (Jumbo Collection srl), Giorgetti SpA, Jumbo Collection srl, Kartell SpA, Kohro (Wykt srl), Lema SpA, Living Divani srl, Maxalto (B&B Italia SpA), Minotti SpA, Molteni & C. SpA, Natuzzi SpA, Oak Industria Arredamenti SpA, Oluce srl, Poliform SpA, Porada Arredi srl, Porro SpA, Provasi srl, Quagliotti SpA, Riva Industria Mobili SpA – Riva1920, Rugiano Interiors Decoration srl, Savio Firmino srl, Scavolini SpA, Sicis srl, Sigma L2 Paolo Granchi srl, Smania Industria Italiana Mobili SpA, Svad Dondi SpA, Technogym SpA, Trussardi Casa (Club House Italia SpA), Turri srl, Varenna (Poliform SpA), Villari srl, Visionnaire Home Philosophy (IPE srl), Zanaboni Salotti Classici snc di Zanaboni Vittorio & C.
At the Moscow Urban Forum 2016, Archello attended great lectures and panels. We met many professionals from Asia, North America and Europe. One of them was Daan Roosegaarde, designer, artist and innovator. We spoke with him about smart solutions for polluted cities, the role of design in the city and creative ideas for improving city life. You can find the interview with Daan Roosegaarde in our blog.
KK: You just came back from Beijing, one of the world’s megacities, where you agreed with the government on launching the Smog Free Project. Can you tell us more about it?
DR: Smog Free Tower is a smog vacuum cleaner, which uses patented ion technology to produce smog-free bubbles of public space – for example in parks – that allow people to breathe and experience clean air for free. From collected smog we produce Smog Free Rings, Smog Free Cubes and Smog Free Cufflinks. By buying Smog Free Jewellery, you donate 1000m3 of clean air to the city. In Beijing, together with the government, we will create several parks where kids can play again.
KK: That sounds like an idea of making the world a better place, would you agree?
DR: That sounds naive but that’s my goal. That’s also part of being a Dutch – you always have a practical, but also poetic agenda.
KK: Can design make the world a better place?
DR: Absolutely. For me design is not about making another chair or lamp, it is about improving people’s life, so I think it is possible. The essence of design is not only about aesthetics or functionality, but there is always that idea behind the project.
KK: Your projects are always very complex. How do you manage to lead them?
DR: In a way, the process of design became much more complex and almost as important as project itself. That’s why you always need to work with the best. Ideas come from me but I have a studio of more than 60 people in Rotterdam working with me. It’s always fun to challenge those people with new ideas. Big projects are also about cooperation.
KK: What do you think about the role of technology in the city and smart cities?
DR: The whole discussion about smart cities is fascinating, although really dominated by corporations. But what about people? It really lacks human beings in this discussion. I like technology only when it is one layer of our life but doesn’t dominate it.
KK: Does technology have to be invisible?
DR: Exactly. The future city will look like this city, but it will have a sort of layer which is interactive and almost invisible. The thing is that the world is not saved by technology, but by imagination. Studies shows that the only thing that robots cannot learn is intelligence. We still don’t have artifical intelligence, so we should use technology as a tool to make people’s life easier.
KK: Do you have a lot new projects coming?
DR: You will defenietly see more projects around the cities. We get hundreds of calls from many cities around the world, so we hope to place our Smog Free Towers and doses of free air outside China. I also have many other ideas in my mind now. We are working a lot on biomimicry and studying animals.
Daan Roosegaarde is a renowned Dutch artist, designer and innovator. He is the founder of Studio Roosegaarde, best known for creating landscapes of the future and exploring relations between people, technology and space.
Moscow Urban Forum 2016 lasted four days, over June and July. Archello took part for the second time in the Forum, participating in seminars, panels, master classes and plenar sessions about this year’s main topic – Fast Growing Megacities. Technologies of Dynamic Development.
The main topic of this year – problems of megacities and the newest technologies used in cities development – brought a lot of international attention to the Forum. This year’s sixth edition of the Moscow Urban Forum was the biggest in the history: it attracted more than 6000 participants from 43 countries around the world, including prime ministers and mayors from European and Asian countries. From June 30th to July 3rd, the Forum’s main venue – Manezh, located in the historical heart of Moscow – was the centre of Russian economical and urbanistic development.
In 2007, Moscow officially became one of 28 world megacities, defined as cities with more than ten million inhabitants. With its territorial expansion in 2012 and incorporating a southwestern region into the Moscow area, the Russian capital increased its area by two and half times: from about 1,000 square kilometers up to 2,500 square kilometers, and gained additional population of 230,000 people. Nowadays, with almost 17 million inhabitants, Moscow is the second (after Istanbul) most populous city in Europe, and the 6th largest city in the world. Like other megacities, Moscow has its own problems with air pollution, housing stadard, slums and traffic, crime and gentrification.
As the Moscow Urban Forum serves as a platform for exchange of experience and as a space to find new ideas for cities, the main goal is to find working solution for the pressing problems faced by megacities. To achieve this ambitious goal, the program was divided into two parts: theoretical and practical. The first day was dedicated to mayors, who during the panel discussed the main issues of implementing technology into developing cities. During the opening speech, mayor Sergey Sobyanin addressed problems of Moscow as megacity and discussed the biggest governmental project being carried out now in Moscow to increase standard of life in the city: ‘I will start with the main project – the development of city transportation – which is the biggest pain of the city and mega project itself. Over the last couple of years, we bulit more than 400 kilometers of roads in Moscow. We are also finishing “Moscow’s ring” – fast train inside the city with connections to the metro and easy transfer to other means of transport, such as trams, electric buses and buses,’ said S. Sobyanin.
The second day of Moscow Urban Forum looked at the practical side of city development – members of panels and master classes presented examples of projects realized in megacities. Projects presented during the Forum showed the big picture of city life and addressed its different angles – from the freshest infrastructural solutions (such as a renaissance of buses in Istanbul), through local environmental projects (like pollution free parks), to animating tourism and cultural activities (i. e. by renovation of old Soviet cinemas located in historical parts of Moscow). The Moscow goverment is currently running a couple of megaprojects, to give just a few examples there is Zaryadye Park, located 10 minutes from the Kremlin and designed by Diller Scofidio + Renfro, will be the centre of relaxation for Muscovites. There is also the re-construction of historical Luzhniki Stadium for incoming FIFA’s World Cup 2018, which is almost ready, and a huge empty space at riverside Krymskaya Embankment was recently transformed into a landscape park that connects Gorky Park with Krymsky bridge. Finally, in frames of My Street Project pavements, parking areas and streets will be reconstructed, mainly streets on a large scale around the entire city.
We hope to visit the next edition of the Moscow Urban Forum!
For European companies that want to step into the North American continent, Canada is an interesting option. Martijn Postmus, founder and director of Archello, knows this from personal experience. Recently, he moved to Toronto and started a second office there for his online architecture platform.
According to Forbes Magazine, Canada is among the world’s top ten countries for doing business. The country has a high-tech industry, skilled workforce and relatively low cost of living. Moreover, Montreal, Vancouver and Toronto always score high in the international index regarding the best places to live.
In addition, Toronto is the business centre of Canada, with a financial services sector that is among the fastest growing sectors of North America. The city is, right after New York, recognized as the North American city of the future. Toronto and its region are responsible for 19 percent of Canada’s gross domestic product. The city has almost three million residents – twice that number when looking at the Greater Toronto Area – and is growing rapidly. “There is large-scale construction and investment,” says Postmus. “And the end thereof is not in sight.”
A city to live
Archello likes to be in such an environment; a city where a lot of construction takes place. Interesting things happen and there are important contacts walking around. Postmus: “In such a place, we are right in the middle of things.” The company is not the only one that has settled in Toronto. “By now, there are many Dutch companies here”, he says. “It is also nice to work here, since the mentality is business oriented, but relaxed.”
The quality of life also makes Toronto an attractive city. “People like to live here”, says Postmus. “It’s a metropolis full of festivals, situated at a beautiful lake and with natural parks in the area. Mountains with ski resorts are within a few hours drive away; other interesting cities are easily reachable too.”
Toronto is not just a creative and financial centre. The city is also a geographical center. It is located about an hour’s flight away from the other major metropolis in North America, New York, while of course also the rest of the continent is relatively easy to fly to. Toronto is an interesting springboard to the United States. That also goes for Archello and European parties that work together with the networking site.
Archello conversely, with its concepts and European collaborations, is an interesting organization for the Canadian architectural and construction industry.
This networking site has an advantage because it introduces concepts with which it has a lot of experience in Europe, but that the North American market is not yet as familiar with. Archello wants to keep working with that advantage, with the European contacts it already has.
Archello has formed an extensive partnership with a big advantage for the visitors of the international editions of ARCHITECT@WORK. All exhibited products from each and every show are presented in the online product directory in one comprehensive overview, as well as on Archello. The main goal is to increase the reach of the product presentations tenfold.
Architects, interior designers and industry specifiers attending the international events are thus offered two platforms, with great outreach, where they can look back after each event and discover all exhibited products and brands in the online product directory and online at Archello.
ARCHITECT@WORK assigned Archello to represent the organization in North America. This way, both organizations strengthen their clout; they benefit from each other’s network and thus offer a complementary and more complete product together. After all, Archello provides a platform not only for the manufacturing industry, but also for architects, interior designers and engineers.
ARCHITECT@WORK provides for encounters in real life, where people can shake hands and feel the products and materials; Archello offers the complete information. “Under the name ‘How It’s Made’, the involved companies tell their story about a project”, Postmus explains. “The architect, the consultant and supplier can all tell a story from their perspective about a beautiful building they worked on. On the site you also find information about the products that were used in the project.”
What also makes ARCHITECT@WORK interesting and distinctive in the Canadian market is the focus on innovation. “Instead of the size of the stand or the focus on bestsellers, ARCHITECT@WORK asks the exhibitors to present their latest products”, Postmus explains. “This enables them to let manufacturers and suppliers showcase their innovative strength.”
The move to Canada fits the strategy of global expansion that Archello is following. The platform eventually wants to add a third office, in Asia, next to the ones in Amsterdam and Toronto. In addition to these offices there are agencies already in, for example, Chicago and Mexico City. “Concepts know no boundaries”, says Postmus. “A concept like Archello is applicable worldwide. We do refine it locally. We create country portals so that when you login from Germany or France, for example, you will initially see projects and products from your own country.”
If the concept is so international, then why do local branches and agencies? “An establishment is a commitment to the people. Everything can be exchanged via the internet, of course. But if you want to function as a team, you also need a physical place,” Postmus explains. “Canada is an interesting market, so I wanted to be present there. And I thought: if I want Archello to be physically in Toronto, then why not do it myself?”
For European suppliers the office in Toronto can also form a bridge towards North America. “I now have many contacts here, and I think it’s great to connect people with ambitions to each other. I can put companies that look for expansion here in contact with people”, says Postmus. “Of course you can also provide a stage for Archello. And do not be mistaken: Dutch people are seen here as valued and trusted partners. That is something you can build on.”
An initiative of AZURE, the award-winning magazine focused on contemporary architecture and design, the AZ Awards is a global competition open to designers, manufacturers and students of design-related disciplines.
With broad international reach, 826 outstanding entries were received this year from 52 countries. From this impressive group of submissions, 18 extraordinary winners were selected from by an international jury that includes Chris Wilkinson of WilkinsonEyre (London, U.K.), interior designer Anna Simone of Cecconi Simone (Toronto, Canada), landscape architect Thomas L. Woltz of Nelson Byrd Woltz Landscape Architects (Charlottesville, U.S), John Tong of +tongtong (Toronto, Canada) and Omer Arbel of Bocci (Vancouver, Canada)
Amongst the winners is a design from Shim Sutcliffe Architects that features the longest cantilever in North America as well as a dynamic landscape concept from Aldayjover Architecture and Landscape bringing green space and floodwater relief to Pamplona, Spain.
In addition to awards for Best Architecture Over 1000 Square Meters, Under 1000 Square Meters and Best Residential Architecture, fascinating categories include Best Temporary Architecture, Best Architectural Product, Best Unbuilt Concept, The Social Good Award and more. You can see the full winners below.